Write Your Best Blog Posts!
Any good SMAM (that’s Social Media Account Manager in our world) will tell you that a successful blog can be a huge key in your online and social media presence. We’ve discussed the many things a blog can do for your business before, but now we’re going to analyze the building blocks of this multifaceted […]
New Beginnings: Your Guide to Rebranding
No matter how long your business has been in the game, it’s important to keep apace of the changing market. Target audiences may be shifting, expanding, or contracting faster than ever before and it’s all you can do to keep up with them. Sometimes this is easy, but sometimes it requires a radical shift on […]
Business Tips: New Year’s Resolutions for Success
The end of 2016 is almost here – can you even believe it? This year has seemed to fly by! While the end of the year is a great time to focus on family and friends, it’s also a good time to reflect on how your business if going and the way you’ve progressed over the […]
How to use LinkedIn for your Business
Depending on the type of business you have LinkedIn may be better for finding employees, promoting your business or both. If you’re business to business, then LinkedIn can be a great tool to find employees and connect with potential customers. It’s actually 277% more effective for lead generation than Facebook and Twitter. It offers a […]
The Ins and Outs of Graphic Design & Communicating Visually
Graphic design is everywhere around you! It delivers messages on everything from what cereal to buy at the store to what the discount or promo code is for a certain week. From street signs to billboards to the logos on your t-shirts to the packaging of that online order you purchased, graphic design is a way to quickly […]
Criticism at Work
How do you handle criticism at work? Most people would like to avoid criticism as much as possible, and will go to great lengths to keep from being targeted. However, there are ways to handle it that can help you keep a positive mindset. Types of Criticism There are two main types of criticism. One […]
4 Tips for Becoming a Better Leader
Being a good leader has to do with a lot more than being a good manager. Managers direct people in how to go about doing their everyday duties, whereas leaders shape the future of an organization by having a vision of the future, and inspiring her team to share that same vision. For a long […]
Three Keys to Your Holiday Marketing Strategy This Year
Now that we’ve passed Halloween, the season of late fall and winter holidays is officially beginning for many people. Decorations are going up, plans are being finalized, and budgets are being assessed as the end of the year approaches. For your brand, this is a time to really think about the coming months and devise […]
Social Media Management: Why you should act now!
When thinking about the benefits of engaging with consumers on social media, there are some obvious benefits that come to mind first: brand awareness, measurement capabilities, and opportunities to push sales. However, there are some less obvious, but extremely important benefits when it comes to social media management. Participation Is Key Yes, posting on social […]
Pros and Cons of Automating Your Marketing Tasks
These days, it seems like machines can do more and more work for us. The rising trend in automation has gone from a sci-fi pipe dream to a daily reality—in other words, the future is now! Most people think of cutting-edge technology like self-driving cars when they think of automation, but have you considered the […]
